|TW||LW||Title (click to view)||Studio||Weekend Gross||% Change||Theater Count /Change||Average||Total Gross||Budget*||Week #|
|1||1||The Dark Knight Rises||WB||$62,101,451||-61.4%||4,404||-||$14,101||$287,112,810||$250||2|
|2||2||Ice Age: Continental Drift||Fox||$13,352,646||-34.6%||3,869||-17||$3,451||$114,899,860||-||3|
|4||N||Step Up Revolution||Sum.||$11,731,708||-||2,567||-||$4,570||$11,731,708||$33||1|
|6||3||The Amazing Spider-Man||Sony||$6,701,111||-38.4%||3,160||-593||$2,121||$241,953,721||$230||4|
The Dark Knight Rises although at no. 1 in its 2nd week and likely to hold that position for many weeks to come. Dark Knight 2 has also outgrossed its budget in the States with just over $287m off $250m. Worldwide the cumulative has surmounted to $337.1m. Sadly, this 3rd feature in the 21st century Batman series would've earned more than its predecessor had it not been for the highly covered midnight showing murders in Colorado...
Christian Bale visited the injured victims out there and I wish them all the best, but now it's time for more box office showcasing than international news. Another surprise is Step Up Revolution's opening. The 4th in the dance-movie series. I'm not surprised as it was not promoted by Walt Disney and has a debut director. Apart from Adam Sevani who played teenage-prodigy dance star in the previous 2 films, the new cast is not so well-known. Sure they gave a lead role to contemporary shaker Kathryn McCormick who took part in the US show So You Think You Can Dance, but alas Disney should've been involved. And so instead of being at the 2nd spot this week it lands at no. 4 (ironic as it is the 4th part) with Ice Age: Continental Drift having attained the 2nd spot in 3 weeks.
At number three there's a new opening and that is The Watch. Frankly, I never heard of this movie opening in July. But landing in front of Step Up 4 could be due to the star comedy cast (Ben Stiller, Vince Vaughn and Jonah Hill). The film follows suburban dads trying to defend the earth from an alien invasion. I'm a fan of Ben Stiller and a huge one of Hill but the 15% approval rate from Rotten Tomatoes critics is depressing. Still, I'll catch this on DVD for sure. The director Akiva Schaffer holds his second feature (he previously directed teen-com Hot Rod in 2007). Renowned US comic actor co-wrote this with Jared Stern and veteran screenwriter Evan Goldberg.
The Amazing Spider-Man just outgrosses its US budget with $241m off $230m. Globally it has a $654.6m and will not gross $1b still being the 3rd highest grosser of 2012, and one of the highest-amounting reboots of all time. Still it was not as financially successful as its predecessors although being generally aimed at the teenage audience, this has caught me at surprise. Spider-Man grossed $821m, the 2nd and 3rd both high above $700m. Also considering the first two having lesser budgets than the reboot and the 3rd having a meagerly higher production cost of $258m.
Spider-Man 3 is still Mavel's 2nd most materially successful movie to date, The Avengers, of course, at 1st. And so that's mostly all for this weekend. August 3 is the US release date for Total Recall, Aug 10 for The Bourne Legacy and The Expendables 2 at Aug 17. So expect an adrenaline-packed August people.
Here's the HD trailer for The Watch:
(Chart by Box Office Mojo)